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Social media marketing is one of the most affordable and effective methods of driving traffic and building your brand, but with so many companies out there claiming to be experts, how can you tell which social media marketing packages aren't worth your...read more
Overcoming the Inevitable and Frustrating Obstacles of Inbound Marketing
Inbound Marketing, the concept of gearing your marketing strategy toward guiding potential customers to your website and generating leads, continues to grow in popularity. According to a 2013 report by HubSpot, 58% of all companies embraced inbound marketing,...read more
How to Customer Conversion Turns Leads Into Not-Very-Secret Admirers
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How to Customer Conversion Turns Leads Into Not-Very-Secret Admirers
Your best support, and often your best marketing ideas, come from the audience you already have. But turning ordinary, everyday customers into vocal ambassadors takes some marketing savvy. Customer retention and fan engagement campaigns can build brand...read more
8 Social Media Marketing Tools Your Business Should Be Using
It's a well-known fact that social media is great for business and brand marketing and the necessity for business owners to market their company or products through social media is increasing on a daily basis. With most audiences spread across networks...read more
5 Marketing Automation Myths
Marketing automation is a pretty new idea, but it has already saturated the world of online marketing. Whether we like it or not, automation is here to stay. Some businesses have yet to make the transition to automation, so there are still quite a few...read more
