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The Best Days & Times to Post on Social Media in 2021

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The Best Days & Times to Post on Social Media in 2021

So, you’ve followed the latest and greatest social media content guides, created an editorial calendar, and have assembled some really exciting pieces of content for posting. The only question that remains is when to post! Creating your social media...read more

2021 Super Bowl Commercial Recap: Brand Collabs, Favorites, & Flops

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2021 Super Bowl Commercial Recap: Brand Collabs, Favorites, & Flops

Super Bowl LV was a real snoozer. America's most frustratingly handsome man, Tom Brady, snagged himself yet another Super Bowl ring. The game itself was a foregone conclusion by the end of the first quarter, which left me looking at my phone more often...read more

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Come In, We’re Open: 4 Tips To Help Restaurants Succeed Post-COVID-19

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Come In, We’re Open: 4 Tips To Help Restaurants Succeed Post-COVID-19

The past few months have demonstrated some of the most dramatic changes in consumer behavior that we’ve seen in our lifetime. In March alone, nearly 97% of restaurants in the United States were impacted by the mandatory dine-in closures. The industry...read more

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Marketing During COVID-19 And Why It Shouldn’t All Be Doom And Gloom

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Marketing During COVID-19 And Why It Shouldn’t All Be Doom And Gloom

“In these uncertain times…” Stop and think about how often you’ve heard that particular phrase uttered in the past 8 weeks. It’s seemingly in every television commercial, emblazoned on billboards across the country, and even pops up on Hulu...read more

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4 Ways To Pivot Your Social Media Strategy During the Coronavirus Landscape

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4 Ways To Pivot Your Social Media Strategy During the Coronavirus Landscape

So much of what we do every day has changed in the wake of COVID-19. While we’ve heard the word unprecedented more times than we can count, it’s with good reason. These are absolutely unprecedented times. Knowing what the best direction is for your...read more

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New Offering: Free COVID-19 Marketing Consultation & Action Plan

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New Offering: Free COVID-19 Marketing Consultation & Action Plan

The outbreak of COVID-19 is impacting all businesses, including the hard-working owners, operators, staff, and just about everyone within the small-business industry. In these tough times, the outlook may seem bleak, however, the most important thing...read more

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How to Attract, Engage, Convert, and Retain Customers During an Economic Change

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How to Attract, Engage, Convert, and Retain Customers During an Economic Change

 Times of economic uncertainty have a tendency of stopping businesses in their tracks, looking for guidance on strategy and best practice. As our day-to-day has changed so much, so too have the needs of consumers across the country. These consumers are...read more

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2020 Social Media Guide: How to Build a Strategy During COVID-19

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2020 Social Media Guide: How to Build a Strategy During COVID-19

There’s no denying that these are difficult times. Many brands are contemplating what to do on their social media channels. How do you adapt your social media strategy? Do you solely focus on Coronavirus related posts? Do you proceed with your previous...read more

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How to Effectively Manage Your Restaurant During the Coronavirus Crisis

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How to Effectively Manage Your Restaurant During the Coronavirus Crisis

All 50 states have declared a state of emergency due to COVID-19. This has led to city-mandated closures of non-essential businesses, restrictions on restaurant procedures, and shelter in place directives. Over the past month, these mandates have caused...read more